Let's start at the beginning

Let's start at the beginning: We have found, and we believe many of you might be able to relate, that we listen to certain things when we are actually in need. If things are going well and we are healthy, we don't listen much to all the healthier eating and diet advertisements. When we feel good, we don't pay much attention to the ads about new pills or pharmaceuticals. A similar thing applies when you are in business. When lots of projects and contracts are in the pipeline and you actually have a waiting list or can barely cover all the commitments you've made, you don't pay much attention to all the messages about how to improve marketing, become more successful, and improve your situation.

When, on the other hand, money isn't rolling in on a regular basis, prices keep increasing, and you begin to wonder how to make all the payments for the bills you know will come in at the end of the month, a certain level of desperation begins to set in. The movie "The Secret" provided a nice solution on a theoretical level for such circumstances. It basically said that there is a universal, natural law that governs what we receive.

It is called the "Law of Attraction".

This law is supposedly followed by all the energies in the universe. When we think about all the things that could cause us to fail, from the little things like failing to find a parking spot in front of the store in the pouring rain, to the big things, like making enough revenue to pay the help and the bills, we will attract this negativity and the associated circumstances, and what we are afraid of will actually happen.