These days heavy competition can mean that if your business doesn't have a website

These days heavy competition can mean that if your business doesn't have a website, you haven't truly got a business!

A bold statement? Well maybe, but it's becoming increasingly the case that whatever business you happen to be in, you really do need a website in order to stay one step ahead of your competitors (or at least to compete on a level footing with them).

There are large and small business owners alike who still suffer from what I call 'Dark Age Thinking' whenever the subject of having a website to promote their business is mentioned. "Why do I need a website?" they say, innocently.

Well, a better question might be, "What if I don't have a website for my business?" Well, here's why your competitors who DO own a website will be stealing your business right from under your nose!

Potential customers are searching for local products and services online.

That may be a butcher, a hairdressing salon, a bar, a restaurant, a nightclub, a DIY store, a plumber, a carpenter, an electrician, someone to look after their swimming pool, a shoe shop, a jewellers, a dress shop, an accountant, a furniture store etc. I could go on, and if you haven't got a website for your business and your competitors have, then i'll let you guess who is going to grab that money?